PMS-07
Multi-channel campaign plan
One business objective, up to three channels, each with a defined role, a budget split and an asset matrix.
When it fits
- You spend on several channels without a shared plan
- Budget conversations are based on habit
- A campaign idea exists but not the rollout
What you receive
- Audience-to-channel role map
- Budget allocation scenario (2 options)
- Asset matrix: format, size, message, owner
- Measurement plan tied to the objective
What we need from you
- Objective and total budget range
- Past channel results if available
- Campaign creative or brief
Review & revisions
Two consolidated feedback rounds, collected in one document per round. Further rounds are quoted separately.
Not included
- Media fees and platform costs
- Campaign set-up inside ad accounts
How it differs from nearby services
This plans distribution. The measurement framework (PMS-13) defines how all marketing is read over time.
How this service runs
Four steps from your material to final files.
- 01
Discovery
We read what you send, run one workshop and return a short summary of what we understood and what is missing.
- 02
Direction
We present the options. You pick one and give feedback once, in a single shared document.
- 03
Creation
The chosen direction becomes final files, with two consolidated review rounds.
- 04
Handover
Source files, exports and a walkthrough call. Everything listed above is yours.