PMS-09
Content planning system
Three content pillars, an eight-week plan and twelve ready-to-write content briefs for one brand.
When it fits
- Content is published when someone has time
- Writers ask for direction every week
- You want a plan before hiring production
What you receive
- 3 content pillars with purpose and examples
- 8-week calendar (XLSX / shared sheet)
- 12 content briefs: angle, outline, keywords, CTA
- Workflow note: who drafts, reviews, publishes
What we need from you
- Messaging or positioning
- Channels and publishing capacity
- Existing content inventory
Review & revisions
Two consolidated feedback rounds, collected in one document per round. Further rounds are quoted separately.
Not included
- Writing or producing the 12 pieces
- Publishing or scheduling
How it differs from nearby services
Briefs, not finished content. The email sequence (PMS-12) is a written, finished deliverable.
How this service runs
Four steps from your material to final files.
- 01
Discovery
We read what you send, run one workshop and return a short summary of what we understood and what is missing.
- 02
Direction
We present the options. You pick one and give feedback once, in a single shared document.
- 03
Creation
The chosen direction becomes final files, with two consolidated review rounds.
- 04
Handover
Source files, exports and a walkthrough call. Everything listed above is yours.